Senior Product Marketing Manager - Amaze
View Company Profile- Job Title
- Senior Product Marketing Manager
- Job Location
- Remote
- Job Description
- Amaze is the parent company to several organizations. www.amaze.co, www.spri.ng and a growing retail services business that requires a team of “experts” to help creators become the next “great brand.”Amaze provides creator success solutions, including a merchandising platform, advanced commerce design application, and scalable managed services to help anyone sell anything, anywhere. We believe anyone can be a creator and that everyone should be empowered to tell their unique story, cultivate deeper connections with their customers, and create authentic, shoppable experiences that allow them to monetize their passion. We’re on a mission to unleash potential and make it easy to create, share, and sell products and services.The Product Marketing team influences early stage product development and roadmaps, provides actionable insights rooted on research, defines positioning, messaging and creates go-to-market plans, to support the adoption and growth of Amaze solutions.We are seeking an experienced full-stack Senior Product Marketing Manager to drive and manage the go-to-market launch of our future products and services. This candidate will spend a majority of their time influencing leadership on critical decisions to prepare for the launch of future products, features, and services. This role will be deeply embedded with the product team and will represent the perspective of the market and voice of the customer within product development to ensure we are making the best decisions to drive adoption, value for customers, and business growth. If you have a curious mindset, a passion for storytelling, and a knack for nailing messaging, this role is perfect for you.What you'll do:
- Lead market assessment, audience definition, and sizing through quantitative analysis, qualitative feedback and represent the customer POV internally with Product Management and cross-functional teams
- Bring a point of view to the team, informing and guiding strategic decisions and tradeoffs related to product value and positioning, features, schedules, cost, pricing, and lifecycle management
- Lead the development of go-to-market plans for new products, features, and services and drive integrated efforts across cross functional teams
- Influence product teams to consistently build with our customer at the core, by building relationships, backing up claims with solid data and analyses and inspiring change through aligned goals and a shared vision
- Partner with marketing and sales teams to develop campaign assets and product marketing communications, including press releases, blog posts, campaigns, presentation materials, etc. based on a solid and engaging narrative that speaks about value and transformation.
- Help develop and test monetization strategies, including subscription packages and upsell opportunities that build and sustain recurring revenue.
What we're looking for:- 5+ years of relevant product marketing experience influencing product roadmaps and developing go to market strategies in close partnership with product teams with a track record of successful product launches with measurable results.
- Demonstrated balance of creative and analytical thinking, putting forth clear and compelling vision, creative problem solving, and strong storytelling skills.
- Strong research skills with experience using and finding data and insights to inform and influence product strategy.
- Excellent communication and collaboration skills to work effectively and be able to influence without authority.
- A growth mindset where you view problems as opportunities and ambiguity as adventure.
- Experience in B2C is ideal, bonus if you also have B2B and B2B2C experience working on creative, marketing or/and ecommerce products.
What we offer:- Join us in this exciting role where your strategic vision and storytelling expertise will make a significant impact on our product and creators' success. If you are ready to take on this challenge, apply now and become a vital part of our team.
- Mentorship and development from a recognized product marketing leader. You will not be walking alone.
- Competitive salary
- Company Stock/Option Plan
- Flexible daily working hours, we value work-life balance
- Competitive Health Plan
- Company Benefits and Perks
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Amaze Company Size
Between 200 - 500 employees
Amaze Founded Year
2021