Marketing Manager, Professional Services - Olo

Job Title: Marketing Manager, Professional Services
Job Location: NYC or Remote
Job Listing URL: https://jobs.lever.co/olo/af849127-6837-4152-9013-d783cd4285c2
Job Description: Olo is a leading SaaS platform accelerating digital transformation in the restaurant industry, by helping customers deliver more personalized and profitable guest experiences. As a result, our digital ordering, payment, and guest engagement solutions enable brands to do more with less and make every guest feel like a regular.

We are seeking an experienced marketer to join our Professional Services team and partner with restaurant brands using the Olo Engage platform to lead strategy and oversee the execution of their CRM and loyalty programs, ultimately driving increased guest lifetime value, frequency, and revenue. This is a unique opportunity to be part of a growing team of leading performance marketers, serving as a trusted resource to prominent brands in the restaurant and food service sector.

We are looking for someone with a strong background in designing, managing, and executing marketing strategies that deliver measurable results across the digital landscape. As Marketing Manager, you will leverage your in-depth knowledge of MarTech tools, including Marketing Automation, Customer Data Platforms (CDPs), Engagement tools (customer feedback and reputation management), and Loyalty/Offer Management systems, and should bring a data-first mentality and the ability to manage large, complex datasets to derive actionable insights.

You will report to the Associate Director, Professional Services, and collaborate with multiple business partners across Olo to support our customers. You can work remotely from anywhere in the U.S. or at Olo’s headquarters in NYC.
What You'll Do
Develop and pitch CRM and loyalty marketing strategies using your expertise in the Olo Engage product suite and industry experience.
Advise brands on impactful marketing tactics by developing, testing, measuring, and optimizing.
Enhance the digital guest experience for partners by creating sophisticated journeys that leverage incentives and communication channels including email, SMS, and push notifications.
Identify high-value audience segments for targeted marketing efforts.
Create and share reports that help brand partners understand the value of Olo Engage and their marketing tactics.
Project manage customer collaborations and marketing activities for multiple brands.
What We'll Expect From You
5+ years of digital marketing experience, including 2+ years of hands-on experience with MarTech SaaS products (experience with tools like Olo Engage, Iterable, Braze, Sendgrid, or Twilio Segment is a plus).
Experience in a fast-paced, adaptive, and high-impact marketing role (experience in the restaurant industry is a bonus but not required).
Enthusiasm for SaaS, championing the value of advanced technology for marketers, and sharing this passion with the restaurant community.
Experience leading projects and developing creative solutions to solve complex problems and deliver results.
Data-driven mindset; you actively seek data to inform decisions and can confidently speak to it.
You are polished, detail-oriented, and a strategic customer resource at all times.
Strong communication skills, with the ability to build relationships and collaborate effectively at all levels cross-functionally and with senior management.
Legally authorized to work in the United States.